I loved my View-Master as a kid and can still vividly remember clicking through 3D images of Worzel Gummidge (youngsters, Google it) with a mixture of excitement and terror. So when I heard the news that it’s being reinvented for the kids of today with virtual reality replacing static 3D images, and smartphones replacing the cardboard photo discs, I was overcome by nostalgia and couldn’t wait to find out more.
Mattel, who manufactured the original View-Master, has teamed up with Google to bring its Google Cardboard virtual reality software to their next generation viewer.
The viewer itself resembles other virtual reality headsets on the market but is also reminiscent of the original View-Master, and even bears the same distinctive red colour.
However, instead of slotting a cardboard disc of pictures into the viewer, the updated version works by inserting your (Android) smartphone into the device. A range of themes including “San Francisco”, “Solar System” and “Dinosaur Adventure” can be purchased through the app, which can then be viewed and explored in 360 degree 3D.
So as to adhere to the original, the themes can also be purchased in the form of plastic “experience reel”, which emulate the cardboard originals, but rather than being slotted into the viewer, they are scanned in order to access and navigate the content.
The new View-Master is expected to be released this autumn and will cost around $30 (£20), with “experience reels” coming in at $15 (£10) for three. Might have to get one for myself…!
What do you think of the new View-Master?